Smart Routing

Every sale through the best gateway. Automatically.

Bob routes every PIX charge through the gateway most likely to approve at the lowest cost. And if one fails, it reroutes to the next instantly. Without you writing a single rule.

25+ eligible gateways
Route decided in milliseconds
Zero manual rules
Benefits

Learns from every transaction

Tracks cost and approval rates per gateway to prioritize the best ones — no manual setup.

No hand-written rules

You never create a single rule. Routing evolves on its own with every sale.

Gains on a solid base

While it learns, failover and flat pricing are already protecting your cash flow.

Capabilities

Every charge down the path that approves most. Always.

Routing that learns from your operation — without you writing a single rule.

Smart Routing

Smart routing that picks the best gateway.

Bob weighs cost and approval for every gateway, transaction by transaction, and routes each charge down the path most likely to approve at the lowest cost for each profile — prioritizing the best performers on its own. And if a gateway goes down, failover makes sure you never lose the sale.

Learns from every transaction

Analyzes cost and approval for each gateway to prioritize the best ones — no manual setup.

No hand-written rules

You never write a single rule. Routing adjusts itself with every sale.

Gains on a solid base

Failover and flat fees already protect your cash flow while routing optimizes every charge.

Routing rules

The rules, visible. The work, invisible.

See in the dashboard where every charge is going and why — priorities, distribution and failover for each gateway. No spreadsheets, no guesswork.

  • Transparent distribution

    See the percentage routed to each provider.

  • Explicit failover

    The contingency order of every route, always visible.

Bob's routing screen with distribution rulesBob's routing screen with distribution rules
ZZECA now
Insight
Gateway A is approving 6 points higher for your average ticket. I've already prioritized that route for you.

While you sell, ZECA keeps an eye on this.

Alerts and recommendations about your operation, straight to your WhatsApp — before an issue turns into lost revenue.

Meet ZECA

Keep exploring

More ways Bob makes your sales go further.

Stop losing sales to gateway downtime.

Turn on Bob's smart routing and let every charge take the best path — on its own.

First month of the subscription free · no lock-in

Smart Routing | Bob Payments